Business Research Methods Author: Amazon Prime | Language: English | ISBN:
0073521507 | Format: PDF
Business Research Methods Description
The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.
- Hardcover: 720 pages
- Publisher: McGraw-Hill/Irwin; 12 edition (March 5, 2013)
- Language: English
- ISBN-10: 0073521507
- ISBN-13: 978-0073521503
- Product Dimensions: 10.9 x 8.8 x 1.3 inches
- Shipping Weight: 3.8 pounds (View shipping rates and policies)
This could be the single greatest book of my generation. It rivals such story-weavers of Hemmingway and Suess. A riveting page turner. Beware though, you WILL be so enthralled with this book that you will lose sleep reading it.
By Joseph Dries
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